Brandon Ballew and I are back with another fun-filled episode. We compare Superbowl and Grammy commercials, and go deep on the content strategy behind them. We break some eggs over the evolution of agencies and consultants, and we get all crazy about VR cows. All this and more on Digiots episode 28!
Our first episode of the new year! Join me, Brandon Ballew, and first-time guest Andy Kaufman as we pontificate on Twitter's future... will the president's frequent use of the platform help to give it the boost it needs to stay relevant? We also take a look at the future of analytics in the VR age, the ever-volatile world of revenue generation on content sites, and the top used mobile apps of 2016. All this and more on Digiots!
David Alpern and the deuling Brandons join me for a look back at the best and worst of the year in digital marketing and technology.
Once again I'm joined by Brandon and Brandon, discussing the cutting edge marketing topics of the day! Ford launches their latest vehicle exclusively on Snapchat, B2B brands get in on the holiday marketing madness, and Burberry, Kate Spade, and H&M produce some amzing holiday video content. All this nd more on Digiots episode 25.
Big Brained Brandons (that's right, 2 of them) going crazy on what a Trump presidency means to the current and future state of creativity, marketing, digital, social, and everything in between. We'll also take a look at Snapchat Specs, why they're way better than Google Glass, and why Blockchain can't be described with ancient vernalcular. All this and more on episode 24 of Digiots!!!
Check out the big brain on Brandon!! We go super deep on the data-driven misses of the campaign and election night, and the correlation to our marketing world. We discuss the upcoming holiday season, and how digital will continue to disrupt brick and mortar. And last but not least, we hypothesize the continuing decline of Twitter. All of this and more on episode 23 of Digiots!!!!
Episode 22 goes HUGE with guest co-host, THE BRANDON BALLEW!!!! We get all existential on Facebook's recent evolution, super speculative on AT&T's purchase of Time Warner, and give mad props to Hillary's innovative mobile app strategy.
David Alpern practically takes over on episode 21! We explore whether or not an attribution model is even achievable, explore vevo's personalization play with Honda, Google doubles-down on mobile, and we dive deep into some super neat digi-stats from the week.
Best episode EVER!!!! Guest host Dave Alpern brings some deep thinking on Facebook's Oculus Connect demo, and how it might impact Facebook search, Facebook Marketplace, and everything else we do in FB. Google tells us which cities are rising fastest, and which paths lead to conversion. We explore digital trends for the upcoming holiday season and much much more on the big 2-0 episode!
On Brandon Liu's first episode we cover Google's neat new stuff, the "Big 5" bring ethics to AI, Tecate builds a wall, Vulfpeck sells a font, and we pray to the marketing gods to kill-off "social". All this and more on Digiots, episode 19.