Digiots - Digital Marketing & Technology News


Season 2, Episode 5 - The Reality of AI for Brands & Businesses

August 16, 2018

In a world filled with automation anxiety, will AI replace our roles or will we utilize AI to drive efficiencies, freeing up more time to be creative and more strategic? Is AI still in its "gimmicky" phase or are brands and businesses ready to use AI to improve the customer journey? Do brands have the right data insights to leverage AI to solve business challenges? Digital strategists Aaron Dubois and Courtney Messerli cover all of this and more on today's episode!