Digiots

27
Sep

Episode 18 - Presidential debate 2nd screen, Snap chat grows up, and living in gamified world

Hot off the first presidential debate we discuss the 2nd screen experience and if it kept either of the candidates from embellishing the facts. Also, Is Apple buying Mclaren? Is Salesforce buying Twitter? Is gamification going to make the world a better place? Is Norwegian Airlines really going to help find the next Mrs. Pitt? All this and more on episode 18 of Digiots!
show notes

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22
Sep

Episode 17 - Gymkhana 9, Apple AR, and multi-touching!

This week we get into AR and VR storytelling, and what will Apple do with it... besides continue to evolve as a fashion brand. Google takes Queen to the VR age, KFC goes ASMR, and Ken Block further solidifies himself as a bad ass. All of this and more on episode 17 of Digiots!

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13
Sep

Episode 16 - Apple’s OS shake up, linkedin ads, and Spike Jonze!

This week we go deep on the disappearing headphone jack, new mobile OSssss, Facebook flipping video on it's side (literally), The death of the Creative Director, and we explore whether or not TV and Digital content are related (collective DUH!). All this and more on episode 16 of Digiots!

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6
Sep

Episode 15 - B2B goes B2E, Snapchat goes to highschool, JT says Unicorn (repeatedly), Google goes to the park, and much more.

Aaron and JT cover this week's digital news in about 15 minutes... B2B goes holistic, Tiger beer makes ink, Burple shares his inner unicorn, Apple vying for more of the social video pie, and Hershey shares the value of not being an early adopter. All this and much more on Digiots episode 15! 

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23
Aug

Episode 14 - Happy birthday internet, stinky VR, JT tells all of Google dirty secrets, and we wax existential about gamifying baseball

Aaron and JT cover this week's digital news in about 15 minutes... We go deep on what the future of the internet holds for you and your data, and spend time arguing the pitfalls of turning dodger stadium into a giant Pokemon go arena. Political digital tactics, VR farts, and Redbull goes EDM. All this and more on episode 14 of Digiots!

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16
Aug

Episode 13 - A deep dive on Olympic ad stats, VR UX fallicies, LA craft beer gets a 1-800 number, and JT shows off his shirtless Ronaldo selfies. All this and more on Digiots episode 13!

Aaron and JT cover this week's digital news in about 15 minutes... lots of Olympic ad stats, from social to multi-channel attribution. We dive into the world of VR storytelling and UX and we geek out on IoT sobriety.

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10
Aug

Episode 12 - Going for the Gold! Olympic ads run-down, Instagram gives mad props to Snapchat, the internet breaks free from puberty, VR completely rewrites the book on KPIs, and much much more!

Aaron and JT cover this week's digital news in about 15 minutes... actually we stretch this one out a bit. After quickly moving through our favorite olympic cpots thus far (Apple killed it!), we discuss how to make a better mcnugget, and the huge goings-on with both snapchat and instagram's new "stories" functionality in the bite-sized expiring content world. Marriott's turned one of their properties into an innovation lab, icrossing is aiming at the long-term data-driven content play, and we dive into the uncharted world of VR-driven KPIs. Exciting stuff!

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2
Aug

Episode 11: More Pokemon, even more Hillary meets Trump on Twitter, AI dinosaurs, Beavis & Butthead agree that brainstorming is dumb… and Aaron’s Birthday!

Aaron and JT cover this week's digital news in about 15 minutes: Saatchi's chief shoots from the hip without the research to back it up, McDonalds fails to think through a UGC execution in NZ, Pokemon growth levels off while Nintendo stocks go through a massive correction, Google's Glass and Cardboard get a new sibling in "Plastic"... kind of, and Facebook takes steps towards entering the paid search arena. All that and more on Digiots episode 11, August 2, 2016.

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27
Jul

Episode 10: The Disruptors of disruption! Hillary? Trump? Verizon? Dollar Shave Club! Snapchat! and much more!

Aaron and JT cover this week's digital news in about 15 minutes: Big media disruptor stories this week:Hillary slaying social media, Unilever $1 billion purse for Dollar Shave Club, Verizon buys Yahoo! How chatbots are shaping the search landscape and who will gain control? Brands or platforms and more!

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22
Jul

Episode 9: Pokemon on crack! Kim Vs. Taylor? No more craft Brew?? What the hell is happening?!

Aaron and JT cover this week's digital news in about 15 minutes: Pokemon's still going crazy - What's new on this front? Kim vs Taylor on SnapChat's stage. Big beer brands vs craft breweries and the fight for retail space. The latest on chatbots and how they may evolve brands. And we end with a look at opportunities in the B2B marketplaces.

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